Jiani Xiao
Brand & Digital Designer

Jiani Xiao
Brand & Digital Designer




Lumen Learning

Education, Tech
Lumen Learning provides evidence-based courseware and professional development tools for higher education. Lumen focuses on the students who may often be left behind—with powerful technology at a cost anyone can afford. Wavelengths from the light spectrum were embedded in the logo and graphic language, alluding to the diversity of ways each student learns and the powerful points of connection Lumen enables educators to make with their students—and each other.

lumenlearning.com︎︎︎





















Awards:
iF Design Awards: 2024 Rebranding

Transform Awards: 2023 Silver Best Visual Identity from the Education Sector

Graphic Design USA: Branding + Identity programs
©JIANI XIAO 2025